Cookie Policy - UK

1. Introduction

This Cookie Policy explains how Scam-Aware UK Ltd (“Scam-Aware”, “we”, “our” or “us”) uses cookies and similar technologies on scam-aware.uk  (the “Website”).

We use only the technologies necessary to operate and secure the Website, together with cookieless anonymous analytics to help us improve our educational content and interactive scam awareness scenarios.

For more information about how we process personal data, please see our Privacy Policy.

2. What are cookies?

Cookies are small text files stored on your device when you visit a website. Some cookies are essential for a website to function correctly, while others are used to remember preferences or collect information about website usage.

Some technologies that help websites function do not rely on cookies but perform similar technical purposes.

3. How we use cookies and similar technologies

Essential website technologies

We use essential technologies required to:

  • operate and secure the Website;
  • remember your privacy preferences;
  • protect against malicious traffic and abuse;
  • maintain the performance and reliability of our services.

These technologies are necessary for the Website to function and cannot be disabled through our Website.

Anonymous analytics

We use a self-hosted, cookieless installation of Matomo Analytics to help us understand how visitors use our Website and our interactive scam awareness scenarios.

Matomo does not place tracking cookies on your device.

The anonymous information collected helps us to:

  • improve our website and educational content;
  • improve our interactive scam awareness scenarios;
  • understand how people engage with scam awareness training;
  • develop anonymous, aggregated statistical insights that support scam prevention, education and research.

Our analytics are not used for:

  • advertising;
  • creating profiles of individual visitors;
  • personalised marketing;
  • identifying individual visitors;
  • tracking people across other websites.

Note: Anonymous, aggregated interaction data is analysed to understand how people respond to scam techniques. These behavioural insights help us improve our scenarios and educational resources, identify common scam vulnerabilities, and provide statistical insights to our partners to support scam prevention. No reports identify individual visitors.

4. Interactive scam awareness scenarios

When you participate in one of our interactive scam awareness scenarios, your responses are recorded in an anonymous form.

These anonymous interactions help us:

  • improve the quality of our scenarios;
  • improve educational resources;
  • better understand how people respond to scams;
  • produce anonymous, aggregated statistical reports and insights.

These reports are provided to our charity, not-for-profit, government and professional subscribers to support scam prevention, education and research.

Individual participants cannot be identified from these reports.

5. Third-party services

To operate the Website, we use trusted service providers, including website hosting, security and content delivery services.

These providers may use essential technologies necessary to deliver their services securely and reliably.

6. Managing cookies

Most web browsers allow you to manage or delete cookies through your browser settings.

Please note that disabling essential cookies may affect the operation and security of the Website.

As our anonymous analytics do not rely on tracking cookies, deleting cookies will not prevent anonymous statistical information from being collected while you use the Website.

7. Changes to this Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation or our services.

The latest version will always be published on this page.

8. Contact us

If you have any questions about this Cookie Policy or our use of cookies and similar technologies, please contact:

Scam-Aware UK Ltd

Email: scam-aware-uk@protonmail.com

Please also see our Privacy Policy for further information about how we collect, use and protect personal data.

Last update: 2 August 2026